Select Keywords First to Make Your Content Easy to Find

Before you start writing your next blog post or creating any other type of content, take a minute to think about how someone would search for the specific information you plan to add.  What words or phrases would YOU use in your favorite search engine search box to research your subject? What words would your friends and family who don’t know as much about that subject use?

Make each post or page about ONE subject best described by a specific two to three word phrase

These words and phrases are called keywords or keyword phrases. While some appear to advocate targeting one KEYWORD which I would not agree with, it appears he actually means one PHRASE and that is exactly what I do recommend. Targeting one word, especially if it is a common or very competitive word, is not going to be nearly as effective as targeting a two or three word phrase.

Here are some examples:

The more individual pages you create that each target a specific phrase the more likely your site will be found in organic search. This is not something that you can do overnight. While there are automated ways to create these pages if you have advanced skills, anyone can create quality content over time.

Decide on the appropriate keyword phrase before you start writing and only use one keyword phrase for each page. You may have to use your imagination to create unique content especially where you wish to be found in many locations. It usually is not necessary to use the names of every town; in places where most people shop in a major city they will often automatically search in the closest larger city.

USE YOUR KEYWORD PHRASE:

  • As the name of the page – [Example: the name of this page is select-keywords]
  • As the title on the page – be sure to use a Title tag – some believe the first three words are the most important so in this post “Select Keywords” appears first. [Avoid using these special characters in titles: & % * @ "(quote marks)]
  • Name images using Alt Image Tags
  • Throughout the content include each variation and inflected form of the words and phrases: plural and singular, past and present tense when applicable.
  • In the Keyword meta tag field
  • In the Description meta tag field
  • In header tags. You may notice that the additional resources titles in this blog use H4 and are specific to the links found in them
  • Keywords closer to the top of the page and in bold or italics are considered slightly more important

WordPress, WordPress plugins like All-in-one-SEO, and advanced themes like Thesis either provide fields for the above information or automatically handle many of the above tags for you. If you have specific questions ask in the comments and I can provide additional details specific to your circumstances. Be sure to be as specific as you can and include what CMS, blogging platform or type of program you are using so if I don’t have the answer someone else can provide it.

While you want to target your specific phrase, consider also using variations of those key words within your page content. You may choose to target these other forms in specific pages later, but it won’t hurt to mention them in your current content.

USE THESE KEYWORD VARIATIONS:

  • Singular and plural: gift, gifts /car, cars
  • Inflected form of the words and phrases: engrave, engraved, engraving, engravable
  • Past and present when applicable
  • Synonyms are usually best targeted with separate pages (car, vehicle, automobile, auto)

TARGETING PHRASES:

It is imperative that you clearly understand what keywords to use and which are too broad or too specific. In Evaluating AdWords accounts I regularly saw businesses targeting words that would NEVER work. You can not expect to rank for words that are too generic and not included in a phrase with your target product or service. You don’t want to buy that traffic and you are highly unlikely to rank for it in organic search.

It is very countries, states, major cities, or any word that applies to hundreds or even thousands of products. For example, Good Millwork would not be able to rank for the word “wood” but certainly should target wood shutters, wood baseboards, wood moldings, wood cabinet moldings, etc.  They are unlikely to rank for mahogany but should certainly target mahogany moldings.

They should never target the word “crown” but the phrase crown moldings is so important to them that they definitely want to target all the variations: crown molding (singular), crown moulding (alternate spelling), crown mouldings (plural of alternate spelling).

They should (and do) also couple crown molding with other words like red oak crown molding or maple crown molding while not targeting “red” or “oak” or “maple” for the same reason they can’t rank for the words “wood” or “crown”. I hope you’re getting the idea.

They can also target more specific wood phrases like Fire Resistant Wood or reclaimed Cypress wood. Apply these examples to your own products and services. If this is not crystal clear do ask questions in the comments. For every person courageous enough to ask there are dozens more who have the same question.

Incorporate your selected keywords and phrases into what you write and your posts and pages will be much more concise and targeted and receive more search engine traffic

Proper selection and use of keyword phrases is one of the most basic and important concepts to understand when using the Internet to grow your business. Apply these basics to your content to grow your business.

KEYWORD RESEARCH TOOLS

I recommend using the WordStream tool linked above to generate lists and then saving them in a keyword searchable program like Tomboy Notes. As you write posts be sure to cover each of your most important phrases. I paste the URLs of the posts targeting each phrase next to the keywords. This is especially important if you have many similar keyword phrases or write about many similar products.

RESOURCES ON USING KEYWORD PHRASES:

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Gail Gardner

Small Business Marketing Strategist at GrowMap
Creator and owner of GrowMap.com, Gail is primarily known for mentoring small businesses and encouraging bloggers to join collaborations to share skills and support small business.

Comments

  1. Hi Gail
    Yes you are absolutely correct that we should always select our keywords which is easy to find content. and that keyword should also high targeted so we can also get traffic too for that post.
    Chetan Gupta would love you to read ..Increase Your Visitors Engagement Using WordPress Smileys EffectivelyMy Profile

  2. Gurwinder Singh Bhinder
    Twitter:
    says:

    Keywords are a vital part of whole SEO process and you have highlighted the importance of keywords very well. Thanks for sharing :)
    Gurwinder Singh Bhinder would love you to read ..External Hard Disk Not Recognized – How to Fix This Error?My Profile

  3. SEO Internet Marketing says:

    Great information, it’s most important part that most website owner not take into consideration. If you want to get good visibility on search engine than you need to select proper keyword related to website.
    SEO Internet Marketing would love you to read ..The Advantages of Quality ContentMy Profile

  4. Software Application Development says:

    I agree with you. Keywords with high volume and highly searched will give you more benefit and according to that create appropriate content.
    Software Application Development would love you to read ..Business Cards6My Profile

  5. These are all very infomative post regarding keywords, kudos and thanks for the help

  6. really good article for someone trying to understand SEO basics…never understood before that different keywords belong on their own pages…I’ve been trying to load them all on the front page! Lots still to learn…thx!

  7. Keywords plays major role in web-world…. Everybody will visit a site because of the keyword that they enter in search engine so always think as a user. I will be coming back in a bit, Thanks for the great article.

  8. There are keyphrases which are too hard to use on the content. Take for example “vacations New England”. Some phrases like that are being searched by thousands of people per month so it would be a great idea to target it but as I’ve said, it can be a pain to integrate into your content.
    Noel Addison would love you to read ..Selling Ice Cubes to EskimosMy Profile

  9. Android Application Development says:

    Keywords plays major role in web-world. The selection of proper keywords takes long and dip analysis and digging in research for each and every individual keywords.
    Android Application Development would love you to read ..West grove estateMy Profile

  10. I appreciate the tips found in here. It really showcase and explain the importance of keywords in our content. Deciding on our appropriate keyword phrase before we start writing is really essential so we can come up and create a more unique content.

  11. Some of this advice no longer seems to apply. When you search for one thing in google, google used to only bold those words, now it also bolds synonyms, and ranks sites accordingly. In my opinion, you should only target synonyms with a separate page if you have more to say on the subject.

  12. Keywords are the absolute core of SEO but you need to be realistic and target words that you have a chance of ranking for…

  13. Long Tail Keyword is best way to target more than 1 keyword.
    Andri would love you to read ..Domain co.cc Dibanned GoogleMy Profile

  14. wny yoga says:

    You have to have creativity in terms of keyboard usage..a great keyword can really help u with your seo

  15. I have one suggestion, Blog post especially the title heading, you can compare one keyword other titles that are most likely to get your site higher in faster.

  16. diversity is the keywords is KEY!establish it and it will come
    fresh salsa would love you to read ..A Simple Quesadilla RecipeMy Profile

  17. ‘ Make each post or page about ONE subject best described by a specific two to three word phrase’ is probably one of the best advice one can have in your foray to keyword…i live by it
    buffalo tees would love you to read ..Buffalo Cool Place T-ShirtMy Profile

  18. Hey Ujarp, I completely agree with you SEO can not be done by just doing On-Page or Just Off-Page. Both Process are very important & the balance of these process should be maintain.

  19. This is really true.. Amazing job.. On-page and off-page go hand-in-hand. None can work without each other..

  20. Another thing to mention is that once you create content on your web-pages or make new web-pages that are designed to use your long tailed keywords its a good idea to promote those new pages.

  21. This is true, in order to have more focus on a certain topic a thorough keyword or core term research first must be done before creating content. After selecting the core term and the keyword/key phrases variations it will be easier to create the content basing on the topic selected…great post!

  22. Keyword is very important to have a high number of visitors into your site. Everybody will visit a site because of the keyword that they enter in search engine so always think as a user.

  23. Multi Aperture Photo Frame says:

    It is very important to use keywords and we must never give room for imagination for our readers on what services we offer or assume that people actually knows what we assume about.
    But there are many keyword research tools such as Keyword Research Pro, that will help you literally find hundreds of profitable keywords in just few minutes instead of manual finding.

  24. Having the best keyword for a particular site is very difficult. You really need to think of something beyond the box in order to finally come up with a very useful keyword.

  25. I’m often asked whether to optimize for the singular or plural keyword phrase. Also, questions like, should we create separate pages for these singular and plural versions of a keyword phrase, or just create a page and target both terms?

    I would say that first is to go after one of the variations first – so take your singular keyword, create a page, optimize for that keyword and get it to position number one. After that, once you rank number one (which is our aim), then go for the plural version for the same page.

    In my opinion, Google wants to serve up the most relevant results for the user, so most of the times they serve up two different pages when looking for either the target singular and the plural keyword phrase. It all depends on what Google sees as more relevant.

    There are times when people are searching for, say “trading system/s”, they serve up the same results. Now, how does this happen and how we can make it happen on your keywords as well?

    Here’s how we did it for the keyword trading systems. First, we optimized for the plural and then, we chose the singular, as the next term to optimize.

    I believe that in the end, this is something that Google likes, because it’s good to have variations in your anchor text since this is something that happens during search.

    Cheers,
    Dave
    Dave would love you to read ..Here’s My Richard Bandler VideoMy Profile

  26. It would seem to me that any kind of in depth keyword research in this regard would be unnecessary as they keyword phrase that someone would use to search for your webpage should be somewhat intuitive, I would think. And lest anyone feel that they need to be concerned about picking the most efficient phrase, the method that you describe here would alleviate that concern since we would be looking at writing blog posts (or web pages) for a variety of phrases anyway, therefore using sort of a “shotgun” approach by using several phrases that could potentially be used as search terms to find our sites. Do you think this is an accurate assessment? Am I understanding your approach properly?

  27. Keywords are really related with the type of niche you want to start with , so do a little research before choosing them.

    • Yeah, because the success of your article depends on the Keyword also. Your Keyword must be the real issue here or the main point of the article or business you are in to.

  28. Once you into the process, everything will be easy. It can somehow be a procedural approach that needs of thinking from time to time. Not really bad at all.

  29. To have good keywords you also must play with long keywords and switch the words a little so you will have less competitors on those keyword. Best researched keyword isnt allways the best as many people fight over it is really hard to get into the top.

  30. I often find new keywords by using, as you suggest, inflected forms of the words and phrases (controller, controlling etc). Best wishes, everyone!
    Neels would love you to read ..Radio Controlled Helicopters For Beginners – Indoor RC Helicopter HazardsMy Profile

  31. Keyword selection can be very tedious to others specially if they are just newbies on the keyword process. Once they get used to it, everything will be so easy on their part. Patience is what they need in order to make keyword research successful.

  32. Hi, there. I love this post! Great work! I would suggest you to continue writing more posts, this would make your blog even more interesting. Keep on the good work.

  33. Galvin Green says:

    Hi,

    I just wanted to point out that the search based keyword tool from Google is another excellent tool I would recommend using in conjunction with the tools mentioned above.

  34. I always try and do keyword research for my site to get the absolute best words. Not too high traffic so I will never rank, but not so vague that the post will never be read.
    I usually use the Google keywords tool for this but is there a better option in your opinion?
    .-= Tracy@medifast coupons´s last blog ..Solving the MediFast Purchasing Dilemma =-.

  35. Thanks for clarifying things up. Now I have more info and better understanding of SEO. That topic makes me quite loopy, actually. :D

    • Hi UPrinting,

      Using just the tips in this post will go a long way to making your site search engine friendly. If you can just keep your posts’pages focused on one two to three word search phrase you’ve gone a long way to helping your site get found.

      Professional SEOs do have other strategies they use like moving code off-page, creating site maps, etc. that you may want to learn eventually. WordPress along with either a theme like Thesis (used here) or plugins (All-in-one-SEO – not needed if you’re using Thesis) handles some of the things we used to have to do manually.
      .-= Internet Strategist @GrowMap´s last blog ..How Much Is A Memorable Logo Worth? =-.

  36. Very informtive info. Thank you. It is interesting how Google treats the singular and plural differently and you have to pay attention to both. Have you noticed many visitors coming from Bing? We’ve seen an increasing trickle over the past month.

    • Hello Alan,

      You’re welcome. Google and other search engines do not consistently treat singular and plural versions of words the same. Sometimes they are indexed separately and sometimes they are not. They also sometimes “merge” various forms of a word and even misspelled versions and treat them as one word while others times they are each treated separately.

      Bing is getting sufficient publicity to get some traffic and they are reporting growth very aggressively to get even more visibility. While I welcome another competitor to Google it would be in everyone’s best interest – and especially the interests of small businesses – for an independent competitor to rise up and garner some market share.

      I personally favor http://DuckDuckGo.com and will regularly mention them here and on Social Networking sites in hopes of increasing usage of their search engine. I also plan to introduce them to someone whose company really knows pay per click and hope to be spending ppc ad dollars with them just as soon as they make that function available.

      The more consumers support independent businesses and Internet directories the more freedom we preserve. I’m working on a post that incorporates several major search engine related posts right now. I hope you’re subscribed so you will see it.
      .-= Internet Strategist@GrowMap´s last blog ..How to Write a Review at Merchant Circle =-.

  37. It is all very true and also the seletin of keywords must be very unique so that, the contents should be very good and also benefits your website by getting more and more traffic.

    thanks.

  38. I am building a website, with cook books as my niche. There are over 150 different types of cook books I will have for purchase on my website, but I do not have any keywords to target all of these items.

    • There are online keyword tools – many of them free – that you can use to find the most used search phrases. Try the WordTracker FREE Keyword Suggestion Tool .

      Common sense and a good imagination are both fine ways to target keyword phrases. You can also ask people what they would search on to find a cookbook. Don’t forget obvious related terms like recipes.

      If anyone who sells baked goods or cooked foods is reading this and buys pay per click (ppc) advertising do be sure to block the words recipe and recipes or you’ll be throwing a ton of money away on clicks from people looking for recipes and not pies, cakes, or cheesecakes!
      .-= Internet Strategist @GrowMap´s last blog ..Freelancer Challenges – Logo Graphic Designers =-.

  39. Great, great advice. I am slowly learning and training myself to do things like researching keywords before i write up an article.

    Josiah Staggs’s last blog post..Call of Duty 4: Modern Warfare

    • Welcome Josiah,

      Thank you. We are all constantly learning. When I have researched and learned something I share it here partly so I can refer to it again myself whenever I need it and also so others don’t have to reinvent the wheel. If we each share our expertise we can all get up to speed on more faster.
      .-= Internet Strategist @GrowMap´s last blog ..Add a Twitter Field to Your Comments =-.

  40. Good morning, InternetStrategist.

    I am a big believer in researching keywords and planning what I want to accomplish with each web page I create. Over the years, I’ve researched thousands of keyword phrases, from single words to long-tail phrases.

    I do this for most pages I write on my static websites, but don’t always do it for blog posts.

    Even though I know what I want to accomplish before I post to one of my blogs, I don’t necessarily target a specific phrase. Perhaps it’s something I need to remember more often. I just find blogging to be a bit more spontaneous than planning a multi-tier traditional website.

    Thanks for an excellent post and a welcome reminder.

    Act on your dream!

    JD

    John Dilbeck’s last blog post..Why do blogs have a higher failure rate than restaurants?

    • Hello John,

      Good to have you visit and thank you for taking the time to comment. I see each blog post as the same as a Web page, especially since my blog is more of a reference resource than a diary and I want to ensure both search traffic and those using the categories here can find what they seek quickly and easily.

      It does have the added benefit of keeping my posts on one subject. While many of my readers are big picture thinkers like I am, others don’t see what are obvious connections to me and one commentator pointed that out by thinking a post was “all over the place”. That reminded me to select a smaller target when writing for the public.

      Strong keyword selection and blogs optimized for SEO with strong posts that attract search engine traffic can go a long way to keeping traffic coming even when a blogger is not posting regularly. I see WordPress as a CMS (content management system) that can look like a static site but is easier to update. I don’t think about or organize a blog any differently than I would a static site, but I would not build a static site or advise anyone else to today (although I see SiteBuildIt as more about researching and targeting a niche than what type of site you build using it).

      There is no reason blog posts and pages can not be complete and kept updated as I do here. I know that is not how most people see blogs but that is how I use mine (both this one and others I’m launching).

      Even more important is the ease of adding related affiliate products to WordPress using Datafeedr and PopShops so that a WP blog can have a store with thousands of products overnight.

      Internet Strategist’s last blog post..How to Create a Successful Blog Based Business Part 1

  41. I am really very impress with you article. Thanks for informative concepts7.

  42. seo Manchestor says:

    For the better content it is important to have unique Keywords that are to be targeted and to use them in every content of the website so that maximum traffic will follow it so that it may result in good ranking in the SERPS….

    Thanks for letting us know about this….

  43. Hey Growmap,
    If you want to be found on the internet, you’ve got to understand the importance of keywords!
    By the way, it looks like Mr Yellow Pages above has been busy. If you take a little snippet from one of his comments, like “offer any subscription to your RSS feeds as I would be very interested” and search on google, you will find 507 exact copies of that comment (but with different anchor links). He’s pretty good at writing a generic comment that doesn’t sound generic, but not good enough for us skeptics! A pox on spammers. ~ Steve, the spam-hating trade show guru

    Steve’s last blog post..The Dirty Little Secret to Designing Great Trade Show Exhibits

    • Hi Steve,

      Yes, I deleted a bunch of his posts and even emailed him that being a spammer is NOT a good way to make friends or grow a business. No reply to the email but plenty spam comments for me to delete.

      There has got to be a way to blacklist and whitelist commentators. Do you happen to know of one? I can’t imagine why Akismet hasn’t added that functionality (or if it is there why I haven’t found it yet).

      Internet Strategist’s last blog post..Intelligent Bloggers to Consider Reading

      • Just asking, but did you delete, or mark them as spam first, then delete. Askimet will learn those spam addresses if you remember to move some of those messages there first.

        Mitch’s last blog post..May Income Statistics – Nothing Special

        • Hi Mitch,

          I marked every one of the first batch as SPAM and now I have a whole new batch. I just marked each of them as SPAM too. I still believe what we need are blacklist and whitelist functions. I would whitelist regular commentators (and myself!) and blacklist the spammers.

          Internet Strategist’s last blog post..Do YOUR Blogging Goals Include Monetization: Benefits Our Readers Receive

          • I must be lucky, because Askimet catches most of the spam, and it’s rare that something else slips through. And when it does, I mark it spam and it doesn’t happen again. I have no idea, but being able to list things as you mentioned might help some.

            Mitch’s last blog post..Do You Need A Contact Page?

      • I don’t fully understand how akismet works, but it would be nice if it had the whitelist and blacklist feature. I think after you mark him as a spammer, that should be it. But when I did that search above I mentioned, I see he’s getting links for lots of different sites – so maybe you’ve flagged his “yellow pages” site, but his next site is for “cable boxes”… or it could be he uses different ip addresses. In any event, eventually karma should track him down! A pox on spammers!
        ~ Steve, the trade show guru

        Steve’s last blog post..The Dirty Little Secret to Designing Great Trade Show Exhibits

        • Hi Steve,

          I’m not sure how it works either. It isn’t wise to simply block IP addresses because many ISPs still dynamically assign them so you’d be blocking innocent users as well as the spammer. I suspect they block email addresses and most wouldn’t use a different one each time.

          Yes, spammers are certainly annoying. I wish they’d get a clue and find something more productive to do. It is highly likely that they’re selling traffic to newbies who don’t understand how they’re generating it.

          Internet Strategist’s last blog post..Do YOUR Blogging Goals Include Monetization: Benefits Our Readers Receive

  44. I totally agree with you. When I am working on my blog I come up with a few topics that I’d want to write about. Then I choose one topic and figure out how people would search for that topic if they were looking for it in a search engine. Whatever I come up with, I make sure to include it in the title of the post and to focus on that phrase or slight variations of the phrase throughout the body of the post. As long as you are focusing on that phrase, it comes out naturally rather than appearing like you’re trying to keyword stuff the post.

    • Welcome Jane,

      You’re smarter than the average bear. I bet most people don’t think about how someone will actually go about finding them – whether we’re talking about each post or the name of their company. Avoiding words average people struggle to spell might be a good strategy even for keyword selection and definitely for business names.

      Words that are too common and have too much competition is another. When we target specific two to three word phrases our content is bound to be found. Zemanta loves my post and I suspect that is why.

      Internet Strategist’s last blog post..How to Create a Successful Blog Based Business Part 1

  45. Great post! Finding a quality keyword phrase will determine the success of your post or article. A word or phrase that is too competitive and you will never be found in the sea of info. Pick one that is too vague and not very many people will search for you. It is a tough balance sometimes on some subjects but very important.

    Tracy’s last blog post..Protecting Children From Abduction Without Paranoia

    • Hi Tracy,

      Yes, that is absolutely true. I didn’t touch on that a lot in this post because my posts tend to be so long already. The easiest way for small businesses to deal with that issue if they don’t use a lot of SEO and keyword search tools is to keep creating unique content targeting every phrase they can think of related to their business.

      If they do that they’ll be found for many different searches and won’t have to worry as much about the super competitive phrases.

      Internet Strategist’s last blog post..How to Create a Successful Blog Based Business Part 1

  46. This is some good information, keep up the good work!

  47. Nice post. I have to admit that I don’t do this type of thing, mainly because it’s my blog, and I just want to write and not overly worry about it. However, I do go back to see what I’ve written, then use All In One SEO to optimize it after that point. Still, it’s a very good recommendation to make for a lot of people.

    Mitch’s last blog post..Do You Need A Contact Page?

    • Hi Mitch,

      Thank you. As you mention you can just write and add the SEO information later. I add it after the post is finished. The main reasons I recommend deciding what keywords you’ll use BEFORE you start writing is to keep posts focused on one topic and to ensure they can be found.

      Many times it can be a real challenge to find a great post on a subject you know you’ve read about many places because the words are too generic to find in search. By targeting a specific phrase your posts will get found and linked to far more frequently.

      InternetStrategist’s last blog post..Intelligent Bloggers to Consider Reading

      • Well, since you’ve read my blog, you know I have a much bigger issue with everyone writing the same exact thing over and over all the time. That’s why I like your blog; you’ll tackle the same issues, but no one can ever accuse you of parroting the boring party line. :-)

        Mitch’s last blog post..SEO & Common Business Sense

        • Hi Mitch,

          Thank you. The main reason I cover a subject is because I get the same questions over and over and want one link I can send someone that covers all I know about it.

          When I decide to tackle an issue I research all the information I can find, read everyone else’s opinion, and then explain what I have decided to do and why. I may offer different choices for different businesses or individual circumstances.

          My primary goal is to take a very complex subject, explain it in a way that most anyone can understand, and then make specific recommendations. Some may use the links I provide to do their own research and make a different decision. Most can feel comfortable following my advice and save having to learn as much as I have in order to make their own evaluations.

          One challenge when learning anything is that you must develop a strong background before you really know what questions to ask and whose answers you can believe. That is why I write this blog – so that business owners have an independent source they can trust – even when they can not afford to hire their own expert.

          InternetStrategist’s last blog post..We Miss The Golden Days of the Internet – Pay Per Click Advertising Circa 2003

  48. I’ve seen quite a few blogs that have no rhyme or reason to their structure. Keywords are certainly an important part of this. I especially find the blogs that keyword stuff all their posts and titles to be funny. Even their meta descriptions, which everyone sees when searching for any topic, are keyword stuffed as well. Who will click on that? Best to target closely related keywords as you noted. Over time this will help your primary keyword(s), usually on the homepage, rank pretty good.

    • Hi Bill,

      Many people do not naturally think in an organized manner. Only a minority think expansively and have a vision of structure. It is very useful to make some of those decisions before you start posting. I suspect few do that.

      I write primarily for people and if I do that well enough with the tips I’ve shared in this post the SEO will work out fine.

      InternetStrategist’s last blog post..DMOZ Now Largely a Waste of Time

  49. Great article…….hope the recent PR update was kind to you! I got back my PR 4, after having spent 60 days being “demoted” to PR 3.

    • Hi Matt,

      Thanks. I knew I was forgeting someone important. Check out the wedding related keywords section again for a surprise for you. Theory has it that links from within posts are ranked higher than those in comments.

      I’m still sitting at PR3 but I don’t worry about that much. Some of my favorite blogs have been penalized by Google and zapped back to PR0. I’m more concerned with keeping real people happy here and helping small businesses prosper by providing proven Internet strategy that they can not afford to buy.

      What really hurt my productivity was failing Internet access over the past several weeks. HughesNet has always been unreliable but at least it mostly worked. Lately it mostly did NOT work and I was forced to find another solution. Lucky for me a wireless company whose installer estimated only a 40% chance of success was willing to find out. (I am over ten miles from their closest tower.)

      Now I have unlimited access that is twice as fast for 65% less per month if I could get rid of HughesNet! I can’t so I’m paying $10 less a month for TWO Internet connections: one excellent, one mediocre to awful but possibly useful for less intensive tasks than blogging and adding businesses to Local Search Directories. Even better news is when they install on a tower close to me I’ll have smokin’ access!

      InternetStrategist’s last blog post..How to Create a Successful Blog Based Business Part 1

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