I first recommended MyLocalLookup last month in Local Search Directory Taps the Power of Television. If you haven’t already claimed your free MyLocalLookup listing it only takes a few minutes and is essential to growing your business. Why this particular directory is going to be wildly popular is explained in this post.
What could be better than having major local television stations promote the Local Search directory where your business is listed and teach Internet users why MyLocalLookup is useful and how to get there? You can watch several of the commercials currently running. This one is my favorite:
In addition to these TV spots, both MyLocalLookup and their sister project BeyondtheTV are being prominently featured on the home pages of major networks.
Where I live the networks regularly send their viewers to their sites especially during the Newscasts, causing these sites to have major and rapidly growing traffic which will continue to increase as the networks use new methods to lure their viewers onto them.
Here is a screen capture (click on it to visit the actual site) for ABC Affiliate WearTV in Pensacola, Florida:
Notice the bright yellow mylocallookup search box in the left column. The screen capture above is only what is visible above the fold (without scrolling down). Also notice the box for BeyondtheTV in the center of the right column. I’ll explain why I point that out later in this post. The important thing is this:
Mylocallookup has agreed to let me roll out a special offer that any business can afford that will further increase exposure for businesses
Remember I mentioned the prominent BeyondtheTV section in the screen capture or a TV station’s home page above? That takes the television station’s viewers to a Local page specifically for their area.
The screen capture below shows the page for Pensacola, FL which features a Local Search box right at the top under the station logos plus a prominent box for Business Owners to use to get their locallookup listing. (Click on the image to go to that page.)
How popular do you suppose a page for your local area linked from the local television station’s home page will be? All of the Dallas TV stations now mention both Twitter and their Web sites regularly. Do yours? The evening news mentions them at the beginning and end of every broadcast and often during the news too. Do you suppose the station might mention the Local options too? I’m betting they do.
Rev05 is measuring click through rates from the TV sites to the BeyondtheTV site of 10-25% resulting in from several hundred to 10,000+ unique visits per month. You can watch as their coverage grows and find your local market on the map.
While only businesses advertising with the station are featured in BeyondtheTV, their promotion of the MyLocalLookup search box greatly increases how many use it – and use it regularly – driving new visitors to your listing there.
Adding your business is fast and easy because all they need are your name, address, phone number, email and URL. Do enter your information for the free mylocallookup listing option now so you know you will be listed when mylocallookup rolls out in your area.
Since this has never been done before no one can promise specific results and it will vary by business; however, there is ample evidence that the top listings in search engines consistently get the lion’s share of clicks with the top two listings receiving half of all visitors!
I can tell when search listings for my favorite gift store drop out of first into second because visits and sales drop. Yes, it makes that much difference! Now is the time to consider whether paying a monthly fee to be featured at the top of the MyLocalLookup listings will be worthwhile to you. Each of these moves your listing to the top and adds more features.
See the full descriptions of their three monthly payment options: Kite ($10), Glider ($25) and Jet ($100). Any one of these can ensure that your business shows up above the free listings on each search that applies to what you offer.
Jet listings appear above Glider listings which appear above Kite listings which appear above free listings. Eventually each of these types of listings will become more and more competitive. What if you could keep your listing on top indefinitely? Now you know why we have a special offer for our readers from MyLocalLookup:
50% off the JET package per month for as long as you choose to keep your account active
Only you can decide if you want to indefinitely lock in that top position for your business at half the regular rate. This is the only way to do that. If they are already in your market that won’t take much thought. If they aren’t now, know that they cover 30% of the U.S. today, will cover 50% by the end of 2009, and expect to reach the entire United States by year end 2010.
To take advantage of this special offer go to the MyLocalLookup JET signup and be sure to use Discount Code: growmap
This offer is good for thirty days from today. It expires Wednesday, September 9, 2009 at midnight C.S.T.
Questions? Comments? As always we encourage you to leave them in the comments here. You know we’ll get you the answers!