This is the second of three parts of the image advertising episode of Future of Publishing. In this episode, Newlands and Roup talk with Chas Edwards and Rey Flemings on how to monetize images:
Highlights from part 2:
- Engaging media produces high conversion rates…
- …and interactive images are very engaging…
- One of the reasons is that they’re in the content, unlike banners and like in-content links.
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