This episode is so big that the Future of Publishing team split it into three parts, and the second part will be aired next week. In this part, VigLink CEO Oliver Roup and Influence People CEO Murray Newlands interview image advertising experts Rey Flemings and Chas Edwards about the best types of images to monetize and how to monetize them. What they say might surprise you:
Highlights
- Monetized images need to be focused, just like other ads…
- But they can work in almost any niche…
- Interactive images work the best.
Image Advertising Benefits for Bloggers and Small Business
- Whenever publishers are mentioned that includes bloggers and any site that publishes content. Publishers can earn money from the images they place in their content or elsewhere on their site.
- Small Business can promote their products and services by offering monetized images to publishers.
Rey Flemings @ReyFlemings is the Co-Founder and CEO of Stipple. For more information about Stipple, see:
- Crunchbase: Description of Stipple Image Advertising – benefits to publishers and merchants
- Techcrunch: Stipple Opens The Kimono To Reveal A Product Tagging Platform With Massive Potential
- Stipple: How Stipple Works and what it can do for you: Turning images into a profit center
QUESTION for Stipple and Luminate:
Will you be supporting small business, too,
and is your offering affordable for them?
Chas Edwards @ChasNote is Chief Revenue Officer & Head of Publisher Development at Luminate Inc. More information on Luminate:
- AdAge: In Age of Pinterest, Instagram, Marketers Need An Image Strategy
- Publisher Strategy and the Image Explosion: Facebook, Instagram, Pinterest and Luminate
- Crunchbase profile: Luminate, previously known as Pixazza, Inc.
- Techcrunch: AdSense For Images Pixazza Rebrands As Luminate, Launches Platform For In-Image Apps
Murray Newlands @MurrayNewlands is the Founder of InfluencePeople, The Affiliate Marketing Awards, The Media Awards, Audience Mindshare, and producer of Future of Publishing and Future of Engagement.
Oliver Roup is Founder and CEO of VigLink, an automated way to monetize content.
Future of Publishing is sponsored by VigLink. Be sure to Like Future of Publishing on Facebook!
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Twitter: trungpc81
March 29, 2012 at 10:11 am
Can we really monetize images we use on our blog? I can’t believe but you show me it’s real. What should I do now? I think many of you knew.
Trung Nguyen would love you to read ..How to Start a Blog: The Ultimate Beginner’s Guide
Twitter: dragonblogger
March 27, 2012 at 10:40 am
In the last few months I started testing a service called Luminate which puts a banner on your normal site images and you earn CPC and eCPM from those banners. It has become a small side passive income and I think it has great potential for those who are looking for passive income and just wanting to monetize their blog traffic without selling something.
Justin Germino would love you to read ..Living in a Future without DVD Drives
It is important to use all marketing technique for business. Image advertising is one type of online marketing technique which includes attractive information about business and increase customers or users. Image shows business details with picture and interesting topic so users easily impressed by that image. Image advertising is really good concept of marketing.
Brain would love you to read ..Business Cards6
Interesting insights on the video. Good to see that advertising is picking up again.
Eddie Gear would love you to read ..Guest Blogging Contest Is Now Live, Start Submitting Your Articles Now
Image advertising become popular these days and its a good way to generate income.Thanks for sharing the interview of Rey Flemings and Chas Edwards on Image monetization.
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I heared alot about how to monetize image this week and found it a very useful idea to apply on my business.Thanks
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Twitter: LasVHotelDeals
March 26, 2012 at 5:33 am
Rey Flemings is spot on – innovative ideas and hopefully this will help optimize ads – too many people are getting banner blindness and it needs some rejuvenation
Twitter: clickudos
March 25, 2012 at 6:20 am
fantastic idea must say interactive image always catch the attraction of other user and people nice video looking forward to see such informative post again
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Twitter: howtospecialist
March 25, 2012 at 3:06 am
From my own experience, I can say that interactive images work best. Nevertheless, I’ve learn many new things just by watching this video and I’ll pay more attention to image monetizing in the future.
Jack would love you to read ..How to bend drywall
Twitter: dipeshsaini007
March 24, 2012 at 11:01 am
well earning more and more money is what every one do
nice article
dipesh would love you to read ..What are Best SEO strategies for businesses ?
Twitter: india_darshan
March 24, 2012 at 1:33 am
I am totally agreed with you on this point which you mentioned like that in your post “”Image Advertising Benefits for Bloggers and Small Business”" i am sure this option will play an important part for those who wants to result in their favor.
Too much information, thank you for this information and i am looking forward for the second part of this interview.
Hey this is something worth trying for, this is a win-win situation for both publishers and website owners. Both parties can earn more exposure and profit form this as well. I’ll surely anticipate the other parts of this post. Good news!
Man, Ray and Chas really know their stuff, don’t they. I am planning on doing more with image advertising after my site gets and overhaul.
Twitter: tech_ticks
March 23, 2012 at 4:39 am
This idea seems to be fascinating, I will waiting for the next Episode. Thanks for sharing.
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Twitter: abhinavn286gmail.com
March 23, 2012 at 3:10 am
Really great review and great video you share with us. . thank you so much for sharing this post.
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Image ads called as impression ads is the best way to get a traffic to both advertisers and publishers.. Making impression is the best way to get the traffic..
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Twitter: servucleanCA
March 23, 2012 at 12:03 am
New methods of bringing aditional site revenue is great.
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Twitter: servucleanCA
March 23, 2012 at 12:01 am
Wow, never even gave image monetizing a thought. Now I will have to re-think of new way of doing things
Twitter: greentradecnd
March 22, 2012 at 5:05 pm
I haven’t even considered monetizing images before I saw this. You just blew my mind!
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