
Danny Iny (@DannyIny on Twitter) from Marketing Training Company FirePole Marketing did what all wise people do when confronted with a challenge: find out first what everyone else who has tackled the same situation learned and then build on that.
How to Win Your FREE Paperback Copy of Engagement from Scratch:
So here’s the deal. You tell me why you want a copy of Danny’s book and I’ll send my extra copy to the person who writes the most compelling reason. Here are some tips for you:
You can see by the excerpts in this short video who the contributors are:
Danny took that a step further and compiled everything he had learned himself and from 30+ super community building bloggers into a book to benefit everyone else who wants to know how to build a loyal following from scratch.
Learning from someone else’s experience is a lot smarter than
having to learn everything the hard way by doing it yourself!
He asked each of the contributors this question:
“If you had to start over and build an engaged
audience from scratch, how would you do it?”
His book Engagement from Scratch contains answers from famous bloggers and community builders you already know and many that you don’t. It is well worth reading for the insights you’ll get – and would you believe that the digital version is FREE to download?
When I use a book as a reference, a physical copy to keep handy is worth having. I wrote a recommendation for Danny’s book and he sent me a review copy. Even though I practically live online and read all the time, I still LOVE books.

Danny is wiser than the average marketer because even though he could have just emailed me the digital file he sent me (and probably others) TWO copies of the actual book.
Having it around means I can make notes in it, and curl up with it when I’m giving my eyes a break from the computer monitor. And the extra copy means I can give one away to my readers so THEY can benefit, too.
Don’t Miss How to Win Your FREE Paperback
Copy of Engagement from Scratch – details below!
So here’s the deal. You tell me why you want a copy of Danny’s book and I’ll send my extra copy to the person who writes the most compelling reason. Here are some tips for you:
- Visit Danny’s site to find out who contributed to Engagement From Scratch.
- You could check out the testimonials and reviews.
- Bloggers who write a blog post about Danny’s book and promote it online are more likely to win.
- But you can leave a comment and promote that. (Click on the date in the comment to get a link if you want to share your comment specifically instead of this post in general.)
I haven’t seen a stamp or a post office in years, so if it weren’t Danny and he wasn’t offering so much to so many I wouldn’t be making this offer. You’ll get a lot out of the book and I hope you’ll check it out.
Consider voting for it in the SmallBiz Small Business Book Awards
Voting starts soon – nominations close Tuesday, Jan 31, 2012
Small Business Book Awards Twitter Chat
Anyone who writes and especially who has a book they’re promoting will want to be on the Twitter chat Tuesday night. Join all our fellow book lovers and favorite blogging collaborators including:
- Anita Campbell from @SmallBizTrends
- @Ileane from @BasicBlogTips
- @mmangen
- @VernessaTaylor @CoachNotesBlog
Book Promotion Twitter Chat
Tuesday night Jan 31, 2012 at 7 EST / 6 CST / 5 MST / 4 PST
To use Tweetchat – the easiest way to participate in a Twitter chat –
use this link >> #bizbookawards twitter chatSponsored by JustRetweet
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It is bound to be lively and interesting – and you will make some exceptional connections.
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You WILL learn a lot from Danny’s book – and when I read it cover to cover I kept waiting for every contributor to recommend what I believe in strongest and KNOW works best. I really thought Kristi Hines (@Kikolani) or Ana Hofman (@AnaTrafficCafe) would talk about it in depth – but they didn’t.
Maybe I can get Danny to include a bonus chapter
from me in his Special Bonuses for EFS Readers.
Before you apply the tips in the book be sure you clearly understand the differences between the types of communities each of the contributors has and decide what kind of community YOU want to grow. There is very little overlap between the types.
If you don’t win or you want it now you can buy your own copy here. As much as you know it pains me, in this case there does not appear to be ANY Amazon alternative for buying Danny’s book (except for online sellers that source through Amazon or Abe books which is owned by Amazon).
If you don’t get it for anything else you need to see the clever
way Danny uses call to action pages throughout the book.
We can not always have what we want and sometimes we can not find alternatives. That does not mean we should ever stop trying. In this case, supporting our fellow authors is more important.
I want to give everyone a fair chance to win their own copy of Danny’s book so entries will be open until Friday, February 17, 2012 midnight CST. If you write a post do drop in and leave a comment here so I’ll be sure to see – and promote – it. (Trackbacks aren’t what they used to be thanks to automated tools that let unethical bloggers and marketers flood our blogs with trackback spam.)
Thanks for the great book, I think that you could have sold this!
Jessie would love you to read ..KBB Announces Picks for Most Affordable, Fuel-Efficient New Cars
Thanks for the ebook. I read in one sittings and enjoyed every minute of it. Thanks so much.
Now that’s a good way to like build… do a give away.
Out of interest what was the best comment and why?
Thanks.
I’ll just throw my name in even if the contest’s over. I mean it doesn’t even matter since my comments are would not even show up. Sigh.
[Hi Noel. I emailed you about why bloggers will not approve your comments or if they do they must remove your links. Your site is in what SEOs call a bad neighborhood that includes adult content and gm/blng – a word I don’t even spell out properly in a regular form because it attracts even more commenters from that niche. If you weren’t in a bad neighborhood I could approve your comments and not remove your links. You just have to realize that you can’t link build in a quality blog for that kind of site. All I can recommend is that you concentrate your efforts on other adult blogs instead.]
It is true that “learning from someone else’s experience is a lot smarter than
having to learn everything the hard way by doing it yourself!” Sometimes you don’t have to do or find the answer by yourself. You also have to consider how other people dealt with the problems or challenges that you are facing today.
“We can not always have what we want and sometimes we can not find alternatives. ”
The Rolling Stones would have said “you can’t always get what you want but if you try, sometimes, you’ll just might find… you get what you neeeed” :))
Myke would love you to read ..Motorola Atrix 3 Release Date
Thanks for the research on this book. Will try to download the free copy.
Hola! I run into this ebook again from what I recall and it looks sweet.
Thanks for the free download opportunity given here, I’ll take that.
I still LOVE books also. I’m talking primarily about physical ones, not ebooks, though they have their place.
This seems like a great idea – by combining stuff from 30 of the top bloggers we get various perspectives all in one.
Looks like the author spent a lot time and did a great research working on this book. Thanks for review and good luck with your further work!
Hey! Where can I get a hard copy on even an eBook on it… I like this book… Is this still available in Amazon? Thanks!
Yup, it’s on Amazon, and you can get the free version from EngagementFromScratch.com/download.html. 🙂
Danny would love you to read ..The Simplest Marketing Strategy: Make New Friends
Thanks, Danny, for answering his question. The link to the free download IS in the post in a gold box and bold blue text AND the image at the very top of this post takes them to the book’s Website to a page that has the free download link on it.
Gail Gardner would love you to read ..How YOUR Small Business Can Get Totally Free Advertising on Google Places, Yahoo! Local, Bing and Hundreds of Local Directories and Niche Sites
Thanks a lot Danny. I agree that it is definitely easier to learn from other’s experiences than to make the mistakes yourself. Like Leonardo DaVinci stated about learning, …”Reflection is the noblest…”
Ryan would love you to read ..Luxury Ski Homes Market Report
Interesting Points. Looking forward to read it entirely, perhaps as an hard copy ? 😉
Looks like an awesome resource. Looking forward to reading it 🙂
Danny has done what every good author/blogger needs to do. He asked–then answered the vexing questions. The book will be a valuable resource as I build my blog.
David Sneen would love you to read ..Save $1000s with This Tip
The amount of work Danny has done I think it will be an interesting book to read.I will be looking forward to it.
Hi Danny.
I used to interact with bloggers that not only improves my blogging skills but also gives me an opportunity to learn new things from others. I have read too many books and considering to add this to my inventory.
I’m glad to hear that, John. I hope you find the book helpful!
Danny would love you to read ..The Art of Pulling the Trigger: Upselling Done Right
Nice article. Also thanks for the free ebook, it would be interesting to read! Thanks again!
I think the hard cover book would look really nice on my bookshelf next to all my other marketing books – Click, The Millionaire Fastlane, Get Rich Click, Don’t Make me Think, Always Be Testing – just to name a few.
Exactly Max even I prefer to read the book the old fashioned way. And it would really be nice to add them in my book collection.
Congratulations, Max,
You’re the winner! I’m sending you an email right now. See the post in CommentLuv in this reply.
growmap would love you to read ..Engagement from Scratch Wins SmallBiz Trends Book Award ~ Winner of Giveaway Announced
Learning from the experienced people’s mistakes is a very good opportunity. Getting tips from the leaders in the field is something one can never avoid. I think Danny’s hard work will surely pay him. Proper guidance is essential in any business. And for bloggers like me, I think this book will provide the proper required guidance. Thanks! Looking forward to read it!
Thank you, Edward. The book has definitely been a rewarding experience for me – not just because of the traffic and exposure, but also because of the relationships that I’ve developed with my co-authors, and everything that I’ve learned from them!
Danny would love you to read ..How I Doubled My Organic Traffic the Last Two Months (Using This Single Method!)
Putting down your experience into words always sounds great.People learn a lot from such books.
I appreciate the concept that we should learn from other people’s mistake rather than experiencing it ourselves.We ignore such situations and doesn’t bother till the time its our turn.
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Best aspect of a well researched book is not making the same mistakes… For me engagement is a very over used term, still always up for reading anything that time and thought was put in to..
Wow, 32 five star reviews on Amazon and 2 four stars. That’s a solid book. Will definitely be purchasing this.
David Rodwell would love you to read ..Consumers Reverting to Cash for Small Purchases
I really want to thank you for sharing this great post , aside from buying e-books for business, we can download it for free, this is a effective strategy and allows the reader of that book to gain knowledge about business or anything.
Kate Brown Wilson would love you to read ..אילוף גורים
It is not always that we face the same obstacles, which is why I think it is better to learn about the opinions and advices from different bloggers. We don’t have to commit the mistakes ourselves in order to learn since we can also learn from the mistakes committed by others. A lot of effort must have been placed in this book considering it contains knowledge from various bloggers. I hope I can get a copy.
That’s exactly what I was thinking, and why I put it together this way, instead of trying to write it all myself (which wouldn’t have been nearly as good).
And you can get it for free, Lisa – just go to http://www.EngagementFromScratch.com/download.html, and pick up your copy. 🙂
Danny would love you to read ..How I Doubled My Organic Traffic the Last Two Months (Using This Single Method!)
Looks like Danny put a lot of effort and research into this book and I look forward to reading it. I hope I win that hard copy because I still prefer to read the old fashioned way.
Gail, thank you so much for helping to spread the word!
I’ll hang around in the comments today, so if anyone wants to ask questions about the book, I’m here. 🙂
Danny would love you to read ..The Twitter Hashtag Game
Hi Danny,
Thanks for taking the time to comment. I just created a retweet request for this post on Just Retweet so even more people who use Twitter will see it.
If anyone reading this doubts that community building works, they have only to check out the retweets using Topsy and see how we use JustRetweet to get retweeted.
growmap would love you to read ..Small Business Trends Book Awards Nominations Close January 31, 2012 #smallbusiness