A friend of mine helps to run webinars as part of her job. She says that to her and her coworkers, the most important aspect of a webinar is that it be simple and intuitive for the participants to use.
The people she is speaking to are in an older demographic and are not necessarily comfortable with using technology. It is very important therefore that the webinar is not confusing to the participants.
Keeping It Easy
The webinar service provided by ClickMeeting is unquestionably one of the least complicated for both attendees and presenters to use.
Unlike other webinar providers, ClickMeeting does not require you to download software. You can run the entire presentation from your browser. What’s more, ClickMeeting is compatible with multiple types of operating systems, including Linux. Do note, however, that with Linux you must use Google Chrome and that screen sharing is not an option.
ClickMeeting is not limited by smaller devices the way other applications are sometimes. For example, a Skype group call does not permit mobile users to see video. However, through ClickMeeting, you can actually run your webinar from your iPad, iPhone, or Android.
The features available to you on mobile are the same as those you can access on a desktop or laptop computer. Essentially, you can run a webinar anywhere you have access to Wi-Fi. ClickMeeting is also versatile in that it integrates with other apps, such as Flickr, YouTube, and Slack.
Setting Up Your Webinar
Through ClickMeeting, it is almost effortless for participants to join your webinar. Once you’ve created, named, and scheduled your event, you will make an email invitation with one of ClickMeeting’s email templates, which you can customize according to your brand. To join your webinar, all that participants have to do is click on the link in the email.
Once they join, you can engage your users before the webinar even starts. Instead of merely sitting and staring at their screens, attendees enter an online waiting room. There they can read your agenda for the presentation, browse information that you’ve added, or learn about the webinar presenter. As with your emails, you can change the appearance of the waiting room, as well as the webinar itself, to fit your branding.
There are a variety of helpful and creative tools ClickMeeting provides for conducting your webinar. These include the use of images and videos, a white board, screen sharing, and surveys. Conducting surveys or polls and viewing the results in real time can be a great way to make your webinars interactive.
This feature can also help you tailor your subject matter to what your audience wants. ClickMeeting even offers simultaneous chat translation for participants who speak a foreign language.
There are different audio options you can use as you conduct your webinar. You can, of course, keep your audience muted while you present. The Q&A mode allows users to request the ability to ask a question, at which point you can allow one person to speak at a time. The discussion mode allows participants to talk to each other. And if you are presenting with multiple people, the private mode allows you to speak to the other presenters without the webinar audience hearing.
Of course, being able to record your webinars is a huge advantage. Doing so enables you to send a copy to any anyone who missed a class or training session. You can even save and export any notes you created while presenting.
Feedback and Analytics
In any industry, it’s helpful to be able to gather data on your audience, as well as obtain feedback on how well you’re your doing your job. ClickMeeting supplies analytics that can tell you the demographics of your audience members. You can discover other information, such as the point at which people started leaving your webinar. You can also get your audience’s opinions on the presentation, in addition to sending them thank-you notes for attending.
All of ClickMeeting’s pricing plans include the features listed above. The basic plan costs $25/month and allows two presenters, four video streams, and four hours worth of recording. This plan is best for webinars projected to have between 25 and 100 attendees.
The pro plan is best suited to webinars with 50 to 500 attendees. It allows four presenters, four video streams, six hours of recording, and costs $35/month.
For $165/month, the enterprise plan allows you to build a highly customizable webinar for your business. You can use this plan for webinars with participants numbering between 500 and 5000. The plan comes with multiple add-ons and solutions, as well as account consultations and support.
Webinars Are the Best Way to Connect
In today’s busy world, technology allows you to connect with people across the globe. Webinars are useful for educational and marketing purposes, but you can also use them in industries such as sales or human resources.
If you are not currently using webinars to connect with your audience members, you are neglecting the most effective way you could be interacting with them. Research shows that webinars are far more successful than any other method of engaging people. ClickMeeting allows you to easily create webinars that are helpful and interesting and which make the most of both your and your participants’ time.
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