9 Reasons Why Your Business Needs Women in Order to Be Successful

9 Reasons Why Your Business Needs Women in Order to Be Successful

You might not realize it, but your business needs women on staff. While women are treated more fairly now than they were several decades ago, there is still a  significant disparity between men and women in the workplace.

9 Reasons Why Your Business Needs Women in Order to Be Successful

Yet many women know how to strengthen a business, inspire people, and keep a company profitable. In short, women ROCK!

Jack Ma is the 14th richest man in the world and founder of Alibaba, the world’s leading online retail store. Ma clearly recognizes the value women bring to the workplace.

He attributes the success of his business to the fact that more than 34% of his senior managers are women. This number is way above the global average.

According to Ma, women know how to balance logic and instinct. In his own words at a recent conference, women are the “secret sauce” of a company.

And how right he (Jack Ma) was in hiring women. Today, Alibaba has grown at a rate of 50% per annum. That expansion is nothing short of spectacular!

Whether in the boardroom or at home, women have been known to be exemplary decision makers who should be taken seriously. Here’s why.

1. Women Tend to Be Focused and Organized

Women are often good at focusing, organizing, and prioritizing. When at home, a woman can be holding a crying baby in one arm, a spatula in the other, and still be able to calmly answer a business call like it is the most natural thing to do.

The person on the line will have NO CLUE about the multitasking that is going on on the other end. Because many women are good at multitasking, they can also bring this talent to the boardroom.

They are able to sift through the often conflicting ideas laid on the table and make decisions that take the business to another level.

2. Women Are Often Good at Managing Stress

Let’s face it—the world has become a stressful place. Women, however, often handle stress very well. Whether dealing with a sick child or being stuck in crazy traffic, women have been known to remain calm and level-headed in tense situations.

This ability to handle pretty much anything that comes their way enables them to make well-informed decisions without allowing stress to cloud their judgment. They consequently tend to avoid risky decisions that can eventually cost a company.

3. Women Often Collaborate and Work (Really) Hard

Many women are collaborative. As such, they are inclined to involve all parties and listen to all opinions before making a final decision.

Women also often know how to develop, inspire, and motivate those around them, bringing creativity to the boardroom. These skills encourage participation and ease the decision-making process.

Most women are also well aware of the chauvinism in society. They have been dealing with it for years! The result is that they tend to work twice as hard as their male counterparts and are not afraid to take on new life challenges.

4. Women Tend to Get Results

You could say that most female managers are walking business dashboards. Women can often visualize KPIs (Key Performance Indicators) and track progress, perceiving what needs to be tweaked to achieve results.

Women are also often good at ensuring that goals are met and are kept in line with the company’s vision.

5. Many Women Are Pro-Customer

Women have been known to be pro-customer. Many women have a way of making customers feel special, ensuring boardroom decisions put the customer first.

Women frequently know how to use the WOW factor to benefit their companies, and they keep customers coming back. This skill is a win-win for both the customers and the business.

6. Many Women Are Efficient

Women often value efficiency. Women who do embrace technology that will make them more effective. An example of such technology is self-service analytics, which enables employees to access data. There is no need for complex statistics that can drive the focus away from the matters at hand.

7. Women Can Stand Out

While men wear the same grey business suit day in and day out, many women put in more work to figure out what to wear every day!

You might think that this puts women at a disadvantage. But, actually, this daily decision-making process translates to an advantage in the boardroom.

There, women have to mix and match different elements to come up with the right decision. In the process, they can use their skills to create a stronger, more competitive brand that truly stands out.

8. Many Women Are Empathetic and Intuitive

Many women are good at relating to others through empathy. They have an appreciation for other people’s talents and efforts. Women can use this strength to communicate and receive feedback.

They can use empathy to resolve disputes, ultimately relieving tension and encouraging participation in the boardroom. This ability leads to relationship building, collaboration, and teamwork.

Some women can use their intuition to determine when something just isn’t right! They know when to persevere and when to walk away. When a deal is too good to be true, such women smell it from a mile away.

9. Women Can Be Good at Listening

That’s right! Many women have an ear on the ground. They listen to other people’s experiences and know what’s going on.

Women who are good at listening know how to take information, focus on the most important data, and then put it to good use when making a decision that affects the company.

Final Thoughts on Why Your Business Needs Women

Many women are good at delivering results. They face demanding challenges head-on and still achieve results. In a nutshell, if you want your business to soar, hire women!

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