Brands have always been looking for ways to enter conversations with potential customers on third-party sites. Many publishers are reluctant to let them because they fear it will make them appear less objective. In this episode, VigLink’s Oliver Roup and Influence People’s Murray Newlands interview Dan Gill of Huddler, Jordan Kretchmer of Live Fyre, and Daniel Ha of Disqus about how publishers can charge brands to enter these conversations in a way that does not damage the publisher’s community. Watch the discussion below:
Brand Participation in Product Conversations – Future of Publishing
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