Don't Blog in a Vacuum – Reach Out

Darren Rowse is potentially the highest earning blogger and his ProBlogger blog is without doubt THE best known blog anywhere – and for good reason. He blogs about how to make money blogging. How popular is it? His posts can garner 100+ comments and leaving intelligent comments there WILL send traffic to your blog.

Even if you have no desire to blog for money directly, I am sharing his two recent posts here to encourage business owners who blog to increase sales by reaching out to other bloggers.

The above two links contain suggestions on how to reach out to other bloggers which can pull in readers. While this may sound difficult or even overwhelming, you can start with one small step. The only way to learn new skills is to jump in with both feet and just do it.

Here is my favorite way to reach out to related blogs: I use the Zuula Blog Search function to locate recent posts related to what I am writing. Zuula makes it easier because they rank the posts for both relevancy and recency making it faster to find the best posts quickly. Just type your search and click Blog.

Whenever I locate quality information or bloggers I add them to my latest posts by:

  • Quoting the most applicable or best information in the post
  • Linking to their post from the body of my post
  • Adding a link – often including a review of their post, site or blog – under a reference section I add to most posts. It might be titled Additional Resources, or Reference Sites, Related Links or Related Posts. These sections add value for my readers, share great posts and sites with others, send deserving sites new visitors, and make it easy for me to find them again for my own use.


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Gail Gardner

Small Business Marketing Strategist at GrowMap
Creator and owner of, Gail is primarily known for mentoring small businesses and encouraging bloggers to join collaborations to share skills and support small business.


  1. Security for programmers says:

    Finally a straightforward web log! I’m new to blogging and I have rolled through a couple blogs now since I want to start a blog too and everything was trash till now (no exaggeration, really). I’ve even learned a few themes for my first topics, thanks! BTW, please respond to my email in case it is disallowed to “rent” a couple of your ideas though I will surely link to this blog.

  2. @Dennis I am catching up on any comments I missed replying to and found this one. Thank you for being one of my regular readers. I will be making the commenting rounds and get by your blogs soon.

    InternetStrategist’s last blog post..Do YOUR Blogging Goals Include Monetization: Benefits Our Readers Receive

  3. I’ll definitely be checking in from time to time, keep up the great work. :)

    Dennis Edell’s last blog post..Top Commenter Contest – January – Is On!

  4. @Dennis Good to have you here and hope you’ll be back. I do link to quality related content from almost every post.

    It mystifies me why so few bloggers comment on blogs they enjoy and then share the quality content they find there. Great blogs have communities that comment intelligently. Following those comments leads to even more great blogs and content!

    I hope when you have time you can read some of my older posts too. Most are not time-sensitive and are still highly relevant. I’ve subscribed to your blog so I’ll be sharing more of your posts here and at FriendFeed and Twitter.

  5. Thanks so much for the link to my blog comment tip, it’s greatly appreciated and always good to see others advocate such things. :)

    Dennis Edell’s last blog post..Threaded Comments Have Arrived! Edit Comments Is Coming…

  6. Hi Ryan. Thanks for the comment and supporting the idea of using Zuula for blog search. The more great related blog posts we can share the better for all bloggers.

  7. I’ll second the thanks for the Zuula tip. I’ve already added it to my Firefox search box!

    Looks like a great way to quickly find quality, related content. As a new blogger, that will prove extremely helpful.

  8. Hello Derek. Glad you dropped by. I love Zuula and use it every day. You’ll appreciate the way results are categorized by both recency and relevance.

    I should have mentioned that they offer a toolbar and the option to add it to the search box in your Firefox toolbar. I usually use the Firefox search box and then switch to the blog option when I get the first results.

  9. As someone that tries to reach out to other bloggers, as I think that benefits everyone involved, I wanted to say thanks for the tip on using Zuula while writing a post.

    I’ll have to keep that site handy!

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