Don't Blog in a Vacuum – Reach Out

Darren Rowse is potentially the highest earning blogger and his ProBlogger blog is without doubt THE best known blog anywhere – and for good reason. He blogs about how to make money blogging. How popular is it? His posts can garner 100+ comments and leaving intelligent comments there WILL send traffic to your blog.

Even if you have no desire to blog for money directly, I am sharing his two recent posts here to encourage business owners who blog to increase sales by reaching out to other bloggers.

The above two links contain suggestions on how to reach out to other bloggers which can pull in readers. While this may sound difficult or even overwhelming, you can start with one small step. The only way to learn new skills is to jump in with both feet and just do it.

Here is my favorite way to reach out to related blogs: I use the Zuula Blog Search function to locate recent posts related to what I am writing. Zuula makes it easier because they rank the posts for both relevancy and recency making it faster to find the best posts quickly. Just type your search and click Blog.

Whenever I locate quality information or bloggers I add them to my latest posts by:

  • Quoting the most applicable or best information in the post
  • Linking to their post from the body of my post
  • Adding a link – often including a review of their post, site or blog – under a reference section I add to most posts. It might be titled Additional Resources, or Reference Sites, Related Links or Related Posts. These sections add value for my readers, share great posts and sites with others, send deserving sites new visitors, and make it easy for me to find them again for my own use.


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Gail Gardner

Small Businsss Strategist at GrowMap
Creator and owner of, Gail is primarily known for mentoring small businesses and encouraging bloggers to join collaborations to share skills and support small business.