PostRank Analytics Preview from AdAge Power150

January 12, 2011 · 28 comments

Would you like a free peek “under the hood” to see what is behind the AdAge PostRank numbers? I’ve been Tweeting and writing about how important PostRank is going to be for bloggers.

If your blog is on the AdAge Power150 you can see how your own PostRank numbers are calculated by clicking on your PostRank number there.

If you aren’t listed, you can look up a blogger you know on the AdAgePower150 list and see why their numbers are what they are to get insights into how to improve your own PostRank numbers. Just click on the PostRank number for any blog and you’ll get a free look inside the new PostRank Analytics.

Take the PostRank Analytics Tour and consider their 30 day PostRank Analytics Free Trial. If your blog is on the AdAge Power150, you are eligible for an additional 30 days so you have 60 days free trial. (Use the link in the AdAge post to claim your free trial extension.)

The full analytics are only $15 a month and given how important these numbers are going to be the insights we can get from PostRank Analytics may be something all serious bloggers will want to invest in. If you are an influencer you may even qualify for a free PostRank Influencer account.

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{ 25 comments… read them below or add one }

haber Twitter: habervizyonu May 17, 2011 at 2:54 am Twitter: @habervizyonu

Will the PostRank have influence on the Google PageRank? Or is it a tool to improve my posts by statistics? I’m trying to get my blog a better PageRank…
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latief January 22, 2011 at 10:43 am

Hmmmm, the AdAge PostRank looks great, very good for SEO. Thanks for sharing this, I sure will use this on one of my blogs. Cheers !
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Charles Twitter: crimjcareer January 21, 2011 at 3:16 pm Twitter: @crimjcareer

PostRank looks like a promising way to measure audience engagement. I have found Mozrank to be a useful way to quickly estimate the relative authority of a site.
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Jack January 21, 2011 at 2:35 am

I am looking forward to use this software and able to understand. I think it is a very useful for SEO guys and bloggers to get pagerank.
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Android Twitter: techdaring January 19, 2011 at 1:51 am Twitter: @techdaring

I look like another SEOMoz service.
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Toni Anicic Twitter: inchoo January 17, 2011 at 3:29 am Twitter: @inchoo

Hello @growmap,

I just wanted to thank you for linking my post in related posts. I saw that AdAge ‘s list was using PostRank as one of the ranking factors for some time now and I think it’s one of the most relevant factors they have. The only fear I have is that people will start exploiting it now that you showed them the light in regards how it actually works (that they will start creating multiple spam twitter and other social accounts and share their posts). I’m sure PostRank will eventually develop some sort of protection from such ranking manipulation, maybe using the Twitter’s “golden cut rule that no one likes to talk about” (followers vs following ratio).
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Peter Twitter: peterkoenen January 15, 2011 at 7:24 am Twitter: @peterkoenen

Will the PostRank have influence on the Google PageRank? Or is it a tool to improve my posts by statistics? I’m trying to get my blog a better PageRank.
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growmap Twitter: GrowMap January 16, 2011 at 5:54 pm Twitter: @GrowMap: Hi Peter,

Only Google would know but right now it looks like Google PageRank is in limbo. There hasn’t been a major update in far too long so no one is likely to be able to get any site a better PageRank.

PostRank reflects how interactive what you are doing is and it can be an indication of what posts are most popular. Like any automated tool it is not nearly as accurate as using common sense.

Personally, I focus on what I know needs to be done and let the numbers fall where they may. I sometimes do change what I do to affect numbers (such as answering my regular collaborators on Twitter instead of in email or chat to increase klout numbers) but that is secondary to doing what I know is important.

Do read the post I’ll put in CommentLuv about building links and also read the one about How to Use KeywordLuv. Every comment you write can be increasing your business and traffic.
growmap would love you to read ..Building Traffic Using Anchor Text

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Lyle Zammiello January 15, 2011 at 12:20 am

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growmap Twitter: GrowMap January 16, 2011 at 6:02 pm Twitter: @GrowMap: Hi Lyle,

I only approved your comment so I could explain why that kind of comment is NOT going to work in blogs and will quickly get you flagged as a spammer by Akismet (which means your comments will immediately be relegated either to the spam folder many bloggers NEVER review or get them deleted outright by Akismet (depending on what settings the blogger chose).

Your comments will never see the light of day even in blogs like this one that use our GrowMap anti-spambot plugin because what you wrote is spam to every blogger – even me – and I love to give links to deserving businesses.

It is spam because it has nothing whatsoever to do with this post. It is a commercial for your business – pure and simple – and a BAD commerical at that because it shows that you have no idea how to go about properly commenting in blogs.

Your example is all wrong. I hope you read this and take it to heart and if you change your ways I will remove your name and links from your comment so that your company will not forever be associated with spamming blogs.

P.S. Every person who is serious about operating a business with an Internet presence needs to be consistently using Twitter.

You should also read my posts about <a href="http://GrowMap.com/commentluv which tells you much of what I just wrote in this comment and also the one about How to Use KeywordLuv because you should be linking your preferred anchor text in your comments which is probably not your name.
growmap would love you to read ..Building Traffic Using Anchor Text

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Randy Pickard Twitter: randyatessites January 14, 2011 at 8:32 am Twitter: @randyatessites

Thanks for providing another reminder about this resource. I think your prediction that it will grow in importance is spot on. Also, trying to make the list certainly gives all your readers with blogs something to aspire towards.
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growmap Twitter: GrowMap January 14, 2011 at 1:11 pm Twitter: @GrowMap: Hi Randy,

It is an easy prediction to make and you can see how it is growing in importance by watching the AdAge Power150 numbers for specific blogs. For example, GrowMap and MurrayNewlands were both averaging 150-160 on the Power150 list.

His blog usually publishes content more frequently and has the same type of content written by many of the same people including me. The difference is that GrowMap has a more active following on Twitter and far more interaction in the comments.

Today GrowMap is at #136 but MurrayNewlands has dropped to to #229 today. Whether a blog is on the AdAge Power150 or not that change in position indicates the influence that PostRank will have on every ranking that uses it.

I believe they will be widely used for determining which blogs are considered influential, which are worth advertising on and even which are included on lists of recommended blogs worth reading.
growmap would love you to read ..Exceptional Bloggers for FollowFriday Link Roundup

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Alexis Twitter: alexiskenne January 13, 2011 at 9:06 pm Twitter: @alexiskenne

This sounds interesting. It’s my first time to read about this.
I’ll try to get listed myself. Thanks for sharing.
Alexis would love you to read ..Google Bans Autoblogging

growmap Twitter: GrowMap January 15, 2011 at 7:05 pm Twitter: @GrowMap: Hi Alexis,

Your Google Bans Autoblogging post is popular both here and on Twitter. AdAge only lists marketing blogs and they can be selective. Even Kristi Hine’s Kikolani.com Social Media Marketing blog is not listed yet because they didn’t think it was online marketing related. I’m hoping they change their mind because few know or share as much about marketing as Kristi.

That link I used for her is to the post that shares all the other top marketing blogs she is a regular contributor on including Search Engine Journal, Social Media Examiner, Search Engine Watch, and Stay on Search.
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Matt January 13, 2011 at 5:00 pm

I love that there is somewhat an alternative to the lagging pagerank.
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growmap Twitter: GrowMap January 15, 2011 at 7:11 pm Twitter: @GrowMap

Hi Matt,

Here are a couple more posts that provide alternatives to PageRank:

Trusted Sites – 5 ways to Determine Quality Sites in 2011

How to Measure Blog Influence
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WNY yoga Twitter: n/a June 29, 2011 at 6:06 am Twitter: @n/a: Hello…thanks for sharing Trusted Sites – 5 ways to Determine Quality Sites in 2011 links…gives me something to think about than PR.

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Ann Karen January 13, 2011 at 12:02 pm

thank you for making me aware of these new features. I’ll give it a try!
Ann Karen would love you to read ..Importance of Social Media

Dean Saliba Twitter: indblog January 13, 2011 at 9:29 am Twitter: @indblog

I have been trying to get listed here for the past two years. I applied recently in November and was just TWO POINTS away from being accepted, so fingers cross at the end of Febuary when I try again.
Dean Saliba would love you to read ..SEO Can Kiss My Blogging Ass

growmap Twitter: GrowMap January 15, 2011 at 7:12 pm Twitter: @GrowMap: Hi Dean,

If you’re that close I would recommend focusing on collaborating with related blogs that are already listed.
growmap would love you to read ..Collaborating is THE Word for 2011

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Tourism Survey Research Twitter: seoideas1gmail.com January 13, 2011 at 6:32 am Twitter: @seoideas1gmail.com

Great article, I think this will be quite helpful for further analysis. Thanks for the share !!

home jobs January 13, 2011 at 12:56 am

Important post for blogger.

Jake who writes about IT services January 12, 2011 at 6:09 pm

I’m going to check this out when I have some time. Your product calculates link value added from bloggers on each post? Thanks for the info.

growmap Twitter: GrowMap January 16, 2011 at 6:21 pm Twitter: @GrowMap: Hi Jake,

PostRank isn’t mine – I just write about what I believe will be most important to businesses and bloggers. You can get more information on their site and directly from them.
growmap would love you to read ..Best of GrowMap – Our Most Important Posts All in One Place

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