4 Internet Marketing Events to Visit in 2013 (+ Tips to Make the Most of Them)

This is a guest post by SEO, professional blogger and guest blogger Ann Smarty.
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Industry events and conferences have become the norm in nearly every niche, giving each of us limitless opportunities to be better at every aspect of what we do, and this may be no more true than where marketing is concerned.

A social industry by definition, marketers need to be sure that they are always in the loop in working to understand and implement the latest techniques, and social events that focus on their sector is simply the best way to do it.

Sharpen your skills and make new friends, getting the very most out of every minute at these four internet marketing events to visit in 2013:

1. JUMP New York

Hit up midtown Manhattan and take in the sights of Times Square and countless other attractions by joining in this one-day event that promises to make you a better internet marketer in every sense of the title! JUMP New York is a compact event that will feature more than 40 speakers from various facets of the marketing industry, covering both print and digital media and promising unlimited ideas for all in attendance.

If you’ve not got time to spare, JUMP offers a unique opportunity in cramming things into a single day, making this an ideal event for those who need to get the most out of the least amount of time spent away from their desk.

When and Where: Join your colleagues, both online and offline, at this year’s JUMP conference on January 30, 2013 in New York City – you can even consider extending your stay by checking out low-cost accommodations near the Times Square area at Cheaphotels.org!

2. Social Media Strategy Summit

Being an effective internet marketer in the modern world means knowing how to leverage social media, and there is no better place to dive into both the basics and advanced techniques than by visiting the Social Media Strategy Summit!

This three-day event will include a long list of workshops and breakout sessions aimed at immersing every attendee into the many facets of utilizing platforms like Facebook, Twitter, and their hundreds of contemporaries for business. Adding to the fun will be keynote talks offered by marketers with some of the most successful brands in the world, including Coca Cola, CNN, Redbull, and the Boston Celtics, giving you real-life examples of the far reaches of success that a good social marketing plan can help you to attain.

To make the most of SMSS, be sure to go into the event with nothing but social marketing on the brain – there are many other events for general marketing, and the unique focus of this one demands your full attention for maximum effectiveness.

When and Where: Combine the endless fun of Las Vegas with the jewels of wisdom you’ll gain from SMSS 2013 by joining in on the fun from February 5-7, 2013!

3. Search Marketing Expo

No matter how you market online, you undoubtedly rely on Google and other search engines for the most – and most effective – traffic, and SMX aims to teach you about the technologies that you need to succeed with search marketing, such as creating landing pages geared towards quick conversions, and managing efficient PPC campaigns.

Like the SMSS event mentioned above, SMX also focuses on social marketing, but it adds in an extended look at search marketing as well, so you’ll want to head into this one with your general online marketer cap on in order to take the absolute most from your experience!

When and Where: Hit up the Californian coast and visit the sunny city of San Jose, California in order to check out SMX 2013 from March 11-13, 2013.

4. Mobile Marketing Strategies Summit

No matter what you’ve got to sell, you can bet that mobile users make up a good chunk of your potential clients, and the Mobile Marketing Strategies Summit is the place to be to narrow your focus to the hundreds of millions of smartphone and tablet users out there.

By taking a deep look at what it means to serve ads and enticements to those devices, MMSS will help you to maintain best practices from research to deployment to analyzing mobile metrics, turning you into a mobile marketing star in no time!

If you’re a mobile user yourself – and you almost certainly are – keep your personal tablet or smartphone experience in mind as you learn, identifying the areas that you would be best served in order to better serve your audience.

When and Where: Visit Chicago, Illinois from April 10-11, 2013 in order to take in MMSS 2013, enjoying the sights and sounds of the Windy City all the while.

Tagged as: marketing events, mobile marketing, social media, social media events