Hopefully, you've read and started to implement some of what you discovered in Part One. If so, you should now be starting to fully appreciate how extremely savvy small business owners, startup entrepreneurs, and service providers are sitting on untapped money-making goldmines. You should also hopefully realize that it is a huge and common marketing mistake to miss out on easy-to-pocket additional gross profits. Making this mistake can and will potentially cost your cash-strapped small … [Read more...]
How to Add 25% More Gross Profit to Your Bottom Line
Have you ever ordered a pizza from a company that wasn't one of the nationally franchised brands? You and probably millions of others have, correct? Perhaps you're wondering what, if anything, ordering pizza has to do with strategically growing your small business. Not to worry—you'll discover the connection in just a little bit. Have you or a family member ever had to call your local cable company for any type of service? You might have had to install a new service for the first time, … [Read more...]
Choosing the Right Marketing Channel for Your Business: What You Need to Consider
If you look at your marketing options, you are bound to agree that there is an overwhelming range of them. These days, brands are exposed to more choices for their marketing strategies than ever before. They can choose from content marketing, SEO, email marketing, social media marketing, PPC campaigns, and influencer marketing. On top of that, brands can opt for the traditional marketing techniques that are still in use across business niches. Are all these channels as effective for … [Read more...]
Learn How to Uncover These 8 Essential Insights Using Twitter Analytics
Twitter rolled out its advanced analytics tool a few years back and has only taken it to the next level with time. Because the company has created a mobile app and added plenty of other valuable features, you can easily use Twitter Analytics to redefine your marketing strategies. All you need to do is visit your Twitter’s native analytics dashboard right here. It provides a wide range of data related to your presence on the social media giant. There are different kinds of parameters … [Read more...]
The 5 Steps You Need to Nail Your Digital Marketing Strategy
In 2017, having a digital marketing strategy is not so much a luxury as it is a necessity. In order to grow your business, connect with your audience and stay relevant online, it is crucial to integrate a digital strategy into your overall marketing plan. Step 1: Devise a Plan Let’s face it—you want to see success come from your online marketing efforts. But even the top athletes rely on a well thought-out strategy to win games. Marketers are no different. To get the best … [Read more...]
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